My background spans over two decades of creative leadership—from managing retail operations and owning a physical indie bookstore, Black Pot Bookshop, to founding local artisan pop-ups like the Opelousas Downtown Market. Today, through my creative venture, JWoDesignStudio, I turn everyday accessories into vibrant, eye-catching pieces of art inspired by Y2K trends, Japanese kawaii aesthetics, and 3D Decoden design.
My work lives at the intersection of tactile craft and digital media. I draw on years of hands-on experience in visual merchandising, event logistics, and multi-channel marketing to build cohesive brand experiences: whether I'm piping custom cream-glue textures, authoring instructional guides for fellow creators, or leveraging Adobe tools and Canva to design promotional campaigns for conventions and local businesses.
With a blend of entrepreneurial grit, retail management, and digital media design, I bridge the gap between physical artistry and digital strategy to build memorable, joyful experiences.
JWoDesignStudio | Opelousas, LA
Founder & Creative Director | Apr 2025 – Present
Provide high-touch direct customer service across online platforms and live vendor pop-ups, managing custom order inquiries, product recommendations, and post-purchase support.
Conceptualize and produce promotional materials, including event flyers, business advertisements, business cards, and event invitations.
Sourcing, ordering, and managing raw inventory, materials, and specialized craft supplies to produce custom Decoden accessories, photocard sleeves, and mystery boxes.
Author and publisher of Crafting Your Kawaii Decoden World, an instructional guide covering decoden art history, materials, and piping techniques.
Vend at regional conventions and community markets, including Anime Conclave, St. Tammany Collectors Con, Terrebonne Comic Con, and CyphaCon.
Freelance Market & Event Organizer / Graphic Designer | Lafayette & Opelousas, LA| 2025 – Present
Organize, market, and coordinate regional community pop-up events and markets, including the A-Dora-Boba Market and Kawaii Pop Market.
Design promotional flyers, digital ad banners, printed marketing collateral, and invitations while acting as the primary point of contact for vendors and attendees.
Black Pot Bookshop | Opelousas, LA
Owner & Operator | 2021 – Dec 2025
Oversaw full-lifecycle retail operations, delivering high-level customer service, guiding product discovery, and managing special orders for patrons.
Handled all sales transactions, customer inquiries, returns, exchanges, and inventory cataloging.
Managed vendor relations, publisher inventory purchasing, product sourcing, store visual merchandising, and community outreach.
Designed all print and digital marketing collateral for storefront promotions, including event flyers, promotional advertisements, and custom event invitations.
Retail Experience | Lafayette & Opelousas, LA
Retail Sales Associate & Customer Service Specialist
Delivered front-line customer service in fast-paced retail environments, assisting customers with product location, product inquiries, and tailored recommendations.
Managed sales transactions, processed returns, exchanges, and customer refunds efficiently while maintaining register accuracy.
Assisted with inventory tracking, stock receiving, vendor product ordering, and maintaining visual store displays.
Employers include: Hot Topic, FYE, and Gymboree